The Philips Strategic Alliance Partnership with The Wisconsin Heart Hospital (TWHH) provides for equipment, support, training, maintenance and marketing. Philips' dedication to collaboration was one of the main reasons that TWHH chose them as a partner. One of the commitments from a long-term perspective is that one of The Wisconsin Heart Hospital’s cardiac cath labs will be perpetually kept state-of-the-art. TWHH has become a destination site for physicians and administrators interested in seeing the latest technology applied in an environment that blends form and function.

The Wisconsin Heart Hospital is the leading regional cardiovascular care center in southeastern Wisconsin featuring a full range of Philips advanced imaging technologies, including computed tomography (CT), magnetic resonance (MR), ultrasound and flat detector X-ray angiography equipment. In addition, TWHH is a model site for medical professionals interested in viewing Philips products and services in a clinical setting.

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Philips brings extensive knowledge of cardiovascular care and an extensive portfolio of best-in-class diagnostic, imaging and interventional products and services. This is reinforced with Philips’ Cardiovascular Care Business Team, dedicated to collaborating with cardiologists and leading medical research institutions to develop advanced technologies and services. The Business Team supports the cardiovascular community in its efforts to deliver effective and efficient patient care to meet both the quality and economic demands of today's health care environment. Meeting regularly with its global Advisory Board, the Team not only strives to understand the industry's needs but also helps shape the systems of tomorrow to enable better patient diagnosis, treatment and outcomes.

The Wisconsin Heart Hospital has applied several Philips technologies including flat detector X-ray angiography, ultrasound, cath lab systems and CT scanners. These technologies enable cardiologists to view detailed images of the heart, to reduce radiation exposure for both patient and medical staff and to complete procedures faster. Clinicians use imaging for a wide range of peripheral vascular, electrophysiology and interventional procedures like stent implantation to gain deeper perspective and understanding of the heart’s condition and functions. In addition, Philips’ advanced imaging technologies and services are used in TWHH operating rooms during cardiac surgery, pacemaker implantation and other surgical procedures. These cutting edge technologies are also used to advance research initiatives at TWHH.

We offer a model of care that meets the current needs and addresses the evolving nature of cardiovascular medicine. This new concept in heart care exceeds patient expectations, with the aim to actively include the family in their care. The Wisconsin Heart Hospital will continue to leverage the best technology to decrease the aggregate costs for cardiovascular treatment. Click here for more information on Philips Cardiovascular Clinical Segment.